NEDERLAND, Colo., June 8, 2020 – Eldora, the backyard winter playground for Boulder County and Colorado’s Front Range, today announced "Play It Forward", a newly launched employee and community-centric philanthropic platform designed to support the local community during COVID-19 and beyond. As part of Eldora’s Play Forever corporate responsibility commitment to protecting the environment and enabling participation, Play It Forward engages charitable giving through partnerships with local community foundations.

“As part of the fabric of this community, we have a responsibility to support those who work, live, and play here,” says Brent Tregaskis, president and general manager of Eldora. “Play It Forward will not only help strengthen the local community as we navigate today’s uncertainty—it presents an opportunity to inspire others to follow our lead through our volunteer work and the contributions we are making to Play It Forward. We want to ensure our communities thrive as destinations of choice for living and enjoying lives full of adventure.”

Play It Forward’s first step is focused on helping to alleviate the impact of COVID-19, an effort anyone can contribute to through volunteering, carrying out small acts of kindness, providing items in need, and donating to Eldora’s Play It Forward Fund. Set up in partnership with Community Foundation Boulder County, Eldora’s Play It Forward Fund allocates all dollars raised to local non-profits that are on the front lines serving the Boulder County community.

Eldora’s Play It Forward Fund was established with a $250,000 gift from the Cumming Foundation, John and David Cumming, and resort team members. POWDR, an adventure lifestyle company founded by John Cumming, owns Eldora and implemented Play It Forward Funds at each of its mountain resorts across North America. The family and foundation’s gifts, totaling $2.25M across the Funds, are in support of POWDR businesses helping their local communities in this tremendous time of need. Learn more at Eldora’s Play It Forward web page.

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ABOUT ELDORA
Eldora is the backyard winter playground for Boulder County, greater Denver, and Colorado’s northern Front Range, located just 21 miles west of Boulder and 49 miles from Denver. From mellow beginner terrain to thrilling steeps and glades, Eldora offers fun for every type of skier and rider. With its combination of proximity, fantastic learning trails, low-key family-friendly vibe, and lesson programs for kids and adults, Eldora is known widely as Colorado's BEST PLACE TO LEARN. Eldora is a proud Ikon Pass partner and offers unlimited access to Ikon pass holders. Eldora is part of the POWDR adventure lifestyle portfolio. For more, visit Eldora.com.

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Play It Forward Expands Resort’s Play Forever Corporate Responsibility Commitment, Immediate Focus is COVID-19 Pandemic Relief
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